LAUREN VIDAL FALL 2011
MADO et les AUTRES FALL 2011
FRANCK ANNA FALL 2011
New York, NY
Corporate Showroom
Roni Rabl
252 W. 37th Street
Coterie
Javits Convention Center
September 18, 19, 20, 2011
655 W. 34th St., NY, NY
Dallas, TX
Lauren Vidal Showroom
Dallas Market Center
October 28, 29, 30, 2011
World Trade Building
Ste #15977
Atlanta, GA
Premier Show
Booth #320 - 2nd Fl
August 18 - 21, 2011
October 13 - 16, 2011
Americasmart Bldg 3
Lessner Showroom
Showroom #11S336 - 11th Fl
250 Spring Street
Las Vegas, NV
MAGIC
WWDMAGIC - HEART OF PRÊT
August 22, 23, 24, 2011
Las Vegas Convention Center
Los Angeles, CA
Arlene Henry Showroom
Ste #902
The Gerry Building
October 16th - 20th, 2011
910 S. Los Angeles St.
Karen Kearns Showroom
Ste #906
Chicago, IL
Andi Mazzone Showroom
Market Center
350 N. Orleans Ste #1332
Chicago, IL 60654
Stylemax
The Merchandise Mart
October 22nd - 25th, 2011
222 W. Merchandise Mart Plaza
San Francisco, CA
San Mateo Show
San Mateo Event Center
August 27, 28, 29, 2011
October 22, 23, 24, 25, 2011
2495 S. Delaware
Minneapolis/St. Paul, MN
Tradeshow
The River Center
August 28, 29, 30, 2011
Downtown St. Paul, MN
TRADESHOWS & SHOWROOMS
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Our Story
Select a sketch for each stage of our journey from our original concept to today.
1992
Roni began designing in her native Israel 25 years ago, using luxury yarns from Italy and France to create her own brand of innovative sweaters that immediately distinguished her from the rest of the market.
Seeing a lack of lightweight novelty knits, Roni developed an essential crêpe yarn—that became her signature as it was the core of her Essentials Collection and an important part of the novelty division each season.
In 1992 her daughter, Yael, came to study fashion at New York’s F.I.T., eventually opening the RONI RABL SHOWROOM in New York's Fashion District and expanding the US business.
Focusing on designs that were both feminine and comfortable, RONI RABL was recognized as a brand that produced a complete lifestyle collection for all women, regardless of age or size, and found a niche in upscale boutiques across the US and department stores including Neiman Marcus, Nordstrom, and Saks Fifth Avenue.
2008
Over the next ten years as business grew, RONI RABL opened retail locations in NYC and had for the first time, a finger on the pulse of what real women talked about and experienced in our fittings rooms, couches, and inside our doors. The message was loud and clear; RONI RABL was an oasis for women who felt ‘left out’ of more traditional fashion ideals and what we were providing wasn’t enough for their demand. There was a real opportunity for MORE.
In 2008 RONI RABL partnered with the French label, LAUREN VIDAL, bringing their collection to the United States. With over 400 style numbers offered in a sophisticated color palate a solution to the growing demand was found. LAUREN VIDAL answered the need for more; but most importantly, delivered modern, distinctive, authentic clothing that fit as beautifully as it looked on the hanger.
The new partnership took off, and LAUREN VIDAL spread across the country to retailers who had carried RONI RABL for years and fostered new relationships with boutiques whose customers demanded unique clothing with exceptional style. After 23 years of designing, Roni was able to retire her sketchbook, confident that the women she had grown to love would still be able to find the style they had come to her looking for through new brands that she would continue to select and nurture.
2011
Today, RONI RABL imports modern European brands that set our retailers and consumers apart from the rest. Our offering has expanded to include other European labels, inclduing Mado et Les Autres and Franck Anna.
We are committed to the same principal as we have been since day one---to bring distinctively novel collections that define contemporary ready-to-wear to the women of the United States. Fashion is global and we are an international agency. Our customers are as connected to Paris, Moscow, Dubai, and Sydney as they are to America.
For over two decades, RONI RABL has provided retailers and end consumers the fashion that makes them unique . . . no matter where they live.
By being part of a network of showrooms and offices in New York, Los Angeles, Dallas, Chicago, Paris, Lyon, and Berlin and having retail clients all over the world our brands offer a global reach and product confidence others simply cannot.
Our team looks forward to seeing you this season.
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The Virtual.Showroom is only available to Roni Rabl retailers. Current retailers should email sales_ronirabl.com with store information to request access.
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